Friday, February 12, 2010

Free PSA


Celebrate National Library Week with free customizable PSA

To promote National Library Week (April 11 - 17 2010), a free customizable public service announcement (PSA) featuring award-winning author Neil Gaiman is now available.

Gaiman, the 2009 Newbery Medal winner for The Graveyard Book, will appear in both a print and a radio public service announcement. Gaiman’s love of libraries and librarians is no secret, as his many fans and Twitter followers know.

The PSA can be downloaded for free at http://www.ala.org/nlw. The PSA reminds library users of all the resources the library offers and how libraries are of key importance in tough economic times. To have the PSA customized with their library’s logo, librarians are asked to send a print quality logo file, their library name, and URL to ala@atigraphics.com. The PSA will be sent to the library in one to two weeks.

Other materials are currently available in both English and Spanish, focusing on the 2010 National Library Week theme, “Communities thrive @ your library.” They include a proclamation, sample press release and letter to the editor, as well as scripts for use in radio public service announcements. Libraries can download materials at http://www.ala.org/nlw.

Libraries planning to participate in “Communities thrive @ your library” themed programming are encouraged to share their stories with the Campaign for America’s Libraries by sending an e-mail to atyourlibrary@ala.org.

ALA Graphics products supporting the “Communities thrive” theme are also available. In addition to the 2010 National Library Week poster and bookmark, libraries can also purchase mini posters and, new this year, a downloadable transit sign. National Library Week themed Web files along with all Graphics products can be purchased through the ALA Store at http://www.alastore.ala.org/nlw.

Source: State Library of Florida

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