Monday, November 2, 10:00 - 11:00 am
Online education provides inexpensive, quality and convenient library workplace training programs. Are you overworked, understaffed, and financially overwhelmed? Are you small, poor, and rural? Invest in your staff to improve productivity, consistency, workplace relations, customer service and morale; an affordable way to do more with less by leveraging employee skills. Learn how to use online education, whether you are a library director, HR manager, inhouse trainer, manager, supervisor or employee. Topics include:
- How to make online education work on a limited budget
- The advantages of online education
- Upgrading paraprofessional and part-timers’ skills
- What are the pitfalls, and how to avoid them
- Self-directed learning: why even solo librarians need partners
Virtual Trainer: Pat Wagner, Pattern Research
MARKETING YOUR LIBRARY REFERENCE SERVICE
Monday, November 9, 2:00 - 4:00 pm
Creating the impression in your customers’ minds that your reference service is a vital and useful part of their information seeking process is as much about marketing as it is about offering the tools and services they need. Libraries today are overhauling existing services and introducing many new ones, including new ways to interact with information services – all to fit today’s library users and their lifestyles. Let them know about these efforts and how you can help them. Not sure how? Not sure you need to? Then this is for you! Learning outcomes include:
- Begin an analysis of the marketing need for their services
- Discuss the current marketing tools appropriate for different kinds of libraries
- Design a marketing plan for the reference service
- Design and implement methods to assess the efficacy of the marketing plan
Virtual Trainer: David Greenebaum, Lyrasis
LIBRARY TECHNOLOGIES INTEREST GROUP
Monday, November 16, 10:00 am - 12:00 noon
St. Johns County Public Library System staff will discuss the evolution of their website and how it got to be FLA’s Public Library Website of the Year. Come join the Technology Interest Group and share your own web tips, tricks & great ideas with your colleagues.
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